4Cs 30second Animated Commercial
COVID-19 Throw A Wrench?
THE PROJECT:
COVID brought college courses to a screeching halt and 4Cs was looking for a fresh approach to their TV commercials. I stepped up to the plate and suggested a wacky animated take! With all previous footage unusable, animation was the way to go. And guess what? It was a home run! The animated commercials generated a surge in engagement and applications, proving that a little creativity goes a long way!